General News
State of the Latino Consumer – 2026
The Latino Consumer Federation (LCF) today released its inaugural State of the Latino Consumer in California, a first-of-its-kind statewide survey designed to assess the economic
CEOs Urge More Focus On Latino Consumers
According to a multitude of several chief executives of Fortune 500 companies, the Latino community and Latino consumers across all platforms are not being accurately…
Q&A: Conference Aims To Tap Latino Consumers
By 2015, the spending power of the Latino population is expected to exceed $1.3 trillion. According to U.S. census data, the Latino community’s potential purchasing
Hispanics Led Home-Buying Surge Last Year
During the COVID-19 pandemic, home prices soared across California and the nation. Albanita Erebia and her fiancé Daniel Savala noticed and knew to act quickly…